This is quite similar to my FMP project where I created handprints
on clear plastic that I put on cars in the college car park to advertise the
college Art Exhibition, let’s just say I got a variety of responses... However
this campaign for Duracell uses the same method of putting designs on the side
of vehicles, using a torch it creates the illusion that the torch is on. It’s
very clever and would definitely catch the attention of passing motorists.
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